Source : https://www.devdiscourse.com/
The share of India’s Foreign Tourist Arrivals (FTAs) in world’s International Tourist Arrivals during 2016 was 0.71 percent, whereas the share of India’s International Tourist Arrivals (which includes Foreign Tourist Arrivals and the arrival of Non-Resident Nationals) in world’s International Tourist Arrivals during 2016 was 1.18 percent.
The government has targeted to increase India’s share of Foreign Tourist Arrivals in world’s International tourist arrivals to one percent by 2020 and increase to two percent by 2025.
Ministry of Tourism has two flagship schemes viz. Swadesh Darshan – Integrated Development of Theme-Based Tourist Circuits, and PRASHAD – Pilgrimage Rejuvenation and Spiritual, Heritage Augmentation Drive for the creation of tourism infrastructure and thereby generating pro-tourism culture in the people.
Ministry has launched Social Awareness Media Campaigns with the objective of sensitizing stakeholders in the tourism industry as well as the general public about the importance of good conduct and behavior towards tourists and to reinforce the spirit of ‘Atithi Devo Bhava’.
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